Strategy Builder: How to Create and Communicate More Effective Strategies

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Автор: Stephen Cummings and Duncan Angwin

Название: Strategy Builder: How to Create and Communicate More Effective Strategies

Издательство: Wiley; 1 edition

Год: 2015

Формат: PDF

Размер: 10.27 MB

Язык: Английский

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A visual and interactive guide to building and communicating strategies that actually work

YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points?

The best way to engage and involve people is through pictures. Strategy Builder shows you how to creatively combine the best strategy frameworks to orient and animate strategy discussion and development in your team. This visual, interactive guide, with illustrations by Visory, uses real world examples and practical tips to help you:

Discover the five key foundations that every strategy should be built upon

Draw compelling and unique pictures that capture your organization s distinct strategies

Develop your skills as a leader of strategy discussions

Understand how to use interactive drawing to engage others and achieve buy in