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Автор:Jeffrey H. Matsuura
Название: Managing Intellectual Assets in the Digital Age
Издательство: Artech House
Год: 2003
Формат: pdf
Размер: 7.1Mb
Язык: Английский
Written for technology professionals and business managers/owners alike, this is a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It addresses the management of both traditional intellectual property and the broader set of knowledge assets in a single resource. The author seeks to present these subjects in a style designed for a wide range of practitioners who are not intellectual property or knowledge management specialists, and he approaches the challenge of managing these assets from a multidisciplinary perspective.
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