Avon: Building the World’s Premier Company for Women

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Автор: Laura Klepacki

Название: Avon: Building the World’s Premier Company for Women

Издательство: Wiley

Год: 2005

Формат: pdf in rar

Размер: 1.43 Мб

Язык: Английский

Avon: Building the World’s Premier Company for Women provides an “insider’s” view of the development and expansion of an incredible company. You’ll be there through every step of its growth and discover how it greatly differs from almost every other traditional consumer products company.

This book tells the story of one company’s drive to provide women with an opportunity for financial independence. It also takes a closer look at the innovative selling techniques and recruitment methods used by those entrepreneurial Avon ladies who have been turning kitchen tables and basements into business offices for decades.

By the end of the story, you’ll understand how one man’s simple business idea blossomed into a powerhouse beauty company that, over the course of time, has provided limitless opportunities to millions of women around the world. You’ll also benefit by uncovering the key tenets by which the company operates -- lessons you can use to bolster your own business, regardless of what industry you’re in. Avon serves as a model for how to run a great company, and its operating practices are applicable to any fledgling entrepreneur in every part of the world.