The Art of What Works: How Success Really Happens

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Автор:

Название: The Art of What Works: How Success Really Happens

Издательство: McGraw-Hill

ISBN: 0071412069

Год: 2003

Язык: English

Формат: PDF

Размер: 2.2 Mb; 256 pages

A commonsense approach to creating effective new strategies from ones that are proven to work

In this insightful and practical guide, leading strategist William Duggan lays the groundwork for building new strategic frameworks by observing what works and what doesn't in the real world. The Art of What Works shows business professionals how to:

Recognize and adopt great ideas and strategies:

-Modify strategically sound ideas to their own benefit

-Decide on a course of action--then modify it when necessary

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